About the training program
The My Career from Zero to Hero training program for digital marketing is designed for 25 young people motivated to pursue a career in marketing and IT industry. The training program includes three different courses that will run parallelly during six months, and one public event at the end of the training:
The marketing industry continuously emphasizes the importance of both technical skills and soft skills when recruiting new employees, which is why this program was developed with the aim to cover the full range of skills needed for employment. The digital skills course will provide the knowledge and technical skills participants need for a job in the marketing industry, while the transferable skills course will help participants develop their soft skills, such as leadership, time management, team work, and conflict management to help adapt to the fast-paced environment. The career counselling course will prove additional support for participants, including training and individual support through mentorship to make sure each participant develops their career path. After completing the courses, the participants of the program will have a chance to present themselves and their work at the showcase day. Representatives from a number of companies will be there, giving the participants a chance to find employment.
Who can apply for this training program?
If you’re having trouble finding employment, you may have considered switching to a career in digital marketing. There are a number of courses out there, but what makes the My Career from Zero to Hero training program stand out is that it covers the full set of skills needed for employment over the course of six months completely free. Our lecturers and mentors work in the industry and strive to provide guidance based on their own experience, meaning that the knowledge would be very practical and applicable. If you’re between the ages of 17 to 30, you know how to use a computer and smartphone, and speak English well, you are the right candidate for this program!
Priority during the selection process will be given to young people who are not employed, or enrolled in school or college.
The training program is completely free of charge, with the condition of minimum 80% attendance of the complete program. Before starting the program, every participant will sign the scholarship agreement, where all the conditions will be specified in detail.
Courses included in the training program
1.1 Digital marketing
The digital marketing course featuring the computer and digital literacy, Internet and cloud, SEO, smartphone photography and photo editing and social media marketing, includes theory, practical work and mentorship support for participants. This course will take place two times a week, over a six-month period.
The goal of this course is to get you equipped with the knowledge and skills needed for employment or internship at the position of Marketing Assistant, Digital Marketing Assistant and Community Manager. After finishing the course, you will be able to work in marketing teams or work independently on tasks of small to medium complexity.
Trainers and mentors
Founder and CEO of Turmalin Novi Sad – specializing in media, marketing, design, programming, copywriting and UX. Has rich experience in management, particularly in marketing and sales. Strongly intrested in work with startups and SMEs.
Founder and CEO of Turmalin Novi Sad
UX Designer at Turmalin Novi Sad. Specializes in Customer Relationship Management through marketing campaigns, content writing, research and design of user experience.
UX Designer at Turmalin Novi Sad
1.2 Transferable skills
About the course
Transferable skills are highly valued on the labor market. They include a set of skills a person can apply in different workplaces and industries. Within the transferable skills course you’ll complete three different modules:
- Business communication and ethics – I module
- Teamwork and leadership – II module
- Conflict transformation – Regional
Each module includes theory and practical work, and lasts for 4 days. The first two modules will take place in Novi Sad, while the third module, conflict transformation, will take place in Montenegro, where you will get a chance to meet young people from Bosnia and Herzegovina, Montenegro, Kosovo and Albania.
Within this course you will have the opportunity to develop a proactive approach to problems that arise at the workplace, critical thinking skills, learn to communicate efficiently, successfully work within a team using individual capacities as a resource, develop resilience and self-esteem in order to provide adequate answers to the fast changes and stressful situations at work, use conflicts as a resource for development.
1.3 Career counselling
About the course
The career counselling course will provide the support you need in order to be prepared for the labor market. The main goal of this course is to help you work on the professional knowledge and skills required for your career of choice.
The course includes two training programs focused on understanding the career planning process, CV and motivation letter preparation and job interview preparations. After completion of the training, you will have additional individual support through mentorship.
Trainers and mentors
HR manager with 6 years of experience working in human resources in different industries. She believes that only satisfied, fulfilled and proactive employees can reach the best results.
HR Manager, Zesium mobile
Master psychologist with 7 years of experience in career guidance and counseling. She developed excellent organizational and communication skills that helped her to support individuals’ and organizations’ growth.
Project coordinator, Kolping
1.4 Showcase day
About the showcase day
After completing the 6-month training program, you will get the opportunity to connect with potential employers. At the public event called “showcase day” you will get the chance to present your work to potential employers from the IT sector, SMEs business and CSO representatives that will be invited as potential employers.
You’ll get a chance to show off what you’ve learned, presenting and answering questions posed by the employers. This will be a one-off opportunity to present both your soft skills and technical skills, presenting your final project, and marketing yourself as a professional in the marketing industry looking for employment.
How to apply for this training programme?
It’s easy! Please follow the link and fill in the application form.Apply for this training programme
The applications are open till September the 30th at 23:59.
If you have any additional questions about the program or need support to fill in the application form, please feel free to contact our youth workers:
Isidora Paklar, 063/339-222, firstname.lastname@example.org, @isi_dora_the_explorer
Dajna Marinkovic, 064/657-8286, email@example.com, @dajna.czor
How will we choose you?
Based on the quality of received applications, we will choose candidates for the interviews with our trainers and mentors. As you could see based on the biographies, they’re a great bunch! We just want to meet and get to know you better, so that both you and we are sure you will be able to attend and enjoy this programme. The interviews will take place in October and the training programme will start in November.
Set up a reminder!
from August the 15th to September the 30th
Interviews and testing
Scholarship contract signing
from October the 26th to the 31st
from November 2021 to May 2022